DIGITAL CRAFT. HUMAN INSTINCT.
I’m Danniel. I turn ideas into distinctive websites, digital products and visual worlds that people want to explore.
Explore my workDesign with personality. Structure with a purpose. From the first sketch to the final click, I connect the creative work to the business behind it.
Websites, apps, brand identities, presentations and workflows. Sometimes one. Sometimes the whole ecosystem.
Meet the person behind PescaoA selection of websites from my work. There’s more beyond this collection, with different scopes, industries and creative directions.
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
An immersive digital home for a playwright whose work travels across stages, languages and borders.
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A dark, product-led website introducing RepCord, its training ecosystem and early-access product direction.
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A validation website built to explain a community product, establish trust and support the first alpha sign-ups.
Visual reference from the original website. Open it to explore the responsive pages.
A digital home connecting property discovery, legal expertise and a team working across the Riviera Maya.
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A property website connecting developments in Tulum with the people looking for their next home or investment.
DESKTOP / WEBSITE PREVIEW
MOBILE / SCROLL TO EXPLORE
A softer shopping experience with a clear product hierarchy, room to discover and a consistent brand personality.
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A content-rich editorial world for food, places and culture, organized into a clearer digital experience.
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A layered wellness offer translated into a calmer, clearer digital experience.
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MOBILE / 390 × 844
A purposeful digital home for a humanitarian initiative, connecting the story with practical ways to take part.
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
An image-led service website that brings portfolio, personality and booking intent together.
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A digital shop for graphic pieces, printed stories and the world of Pescao.
I conceptualise, design and build apps: from the first product idea and user journey to interfaces, working prototypes and development. The screens below come from the products themselves.
Training & progress
Requests & the community
Find the right shape for the idea, then make every detail work together.
THINK / DESIGN / BUILDCustom websites, landing pages and e-commerce. Strong art direction, clear journeys and responsive details that hold together.
WordPress · Shopify · Wix Studio · Custom buildsExplore this areaI conceptualise, design and build digital products, connecting product strategy, UX/UI, prototypes and development into one coherent experience.
Product thinking · UX/UI · App flows · MVPsExplore this areaLogos, typography, graphics and campaigns with a recognizable point of view. The pieces around the brand, connected.
Brand identity · Graphic design · Content · PrintExplore this areaPitch decks, sales materials and proposals that turn complex information into a story people can follow.
Pitch decks · Proposals · Sales presentationsExplore this areaForms, CRM, WhatsApp, booking and follow-up. Practical connections that help a business keep moving.
Automation · n8n · CRM · WhatsAppExplore this areaOne collection for each discipline. Explore the logos, branding, clothing, print, illustration and presentation work.
A visual identity for Israel’s 2026 rugby league champions. From the logo concept to kits and matchday communication.
Pitch decks, property stories and creative proposals. Three complete photographic design samples, each with its own visual direction and an editable deck.
GENERIC DESIGN SAMPLES / FICTIONAL BRIEFS
01 / Pitch / Product storytelling
A product story told through real photography, confident typography and a clear path from problem to possibility.
02 / Real estate / Editorial presentation
An editorial residential story with real interiors, architectural photography and a considered rhythm of image, texture and type.
03 / Commercial / Creative proposal
A finished brand proposal with real creative-process photography, oversized typography and Pescao yellow accents.
The tools and platforms I work with to turn an idea into an identity, a website, an app or a connected campaign. Chosen around what each project needs.
Ideas, art direction and visual production.
Photoshop
Illustrator
Figma
Envato
OpenAI
MagnificInterfaces, applications and the data behind them.
HTML5
CSS
JavaScript
TypeScript
React
SupabaseThe right platform for the business.
WordPress
Shopify
WixDiscovery, measurement and connected workflows.
Meta Ads
Google Ads
Analytics
n8nGOOD COMPANY. SHARED STORIES.
A mix of identities I’ve designed and brands I’ve collaborated with.
THE STUDIO IS ME. 07 / HELLO, I’M DANNIEL LEÓN.
My path runs through design, marketing, sales and building businesses. I’ve led sales and marketing teams in Mexico, worked across real estate and now build from Tel Aviv for people in different parts of the world.
You work directly with me: the person asking the questions, shaping the idea and bringing it to life.
My story and how I workA new website, an app idea, a stronger brand or something still taking shape. Tell me where you want to go.
WHATSAPP Let’s talk on WhatsApp EMAIL info@pescaoestudio.comINSTAGRAM @pescaostudio BASED IN TEL AVIV / WORKING WORLDWIDE
Real estate. Legal expertise. Bigger possibilities.
