DESKTOP / WEBSITE PREVIEW
MOBILE / SCROLL TO EXPLORE
A softer shopping experience with a clear product hierarchy, room to discover and a consistent brand personality.
My role E-commerce UX/UI and responsive web design
DIGITAL CRAFT. HUMAN INSTINCT.
I’m Danniel. I design websites that help businesses present their services, receive inquiries and take bookings, with automation to simplify the follow-up.
Design with personality. Structure with a purpose. From the first sketch to the final click, I connect the creative work to the business behind it.
Websites, apps, brand identities, presentations and workflows. Sometimes one. Sometimes the whole ecosystem.
Meet the person behind PescaoClient websites, product launches and interactive demos. Explore the work, then let’s talk about what your business needs.
DESKTOP / WEBSITE PREVIEW
MOBILE / SCROLL TO EXPLORE
A softer shopping experience with a clear product hierarchy, room to discover and a consistent brand personality.
My role E-commerce UX/UI and responsive web design
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A layered wellness offer translated into a calmer, clearer digital experience.
My role Web design, information architecture and responsive UX
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
An immersive digital home for a playwright whose work travels across stages, languages and borders.
My role Creative direction, UX/UI and custom WordPress development
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A dark, product-led website introducing RepCord, its training ecosystem and early-access product direction.
My role Product website · UX/UI direction · launch storytelling · early access
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A sushi restaurant concept with a browsable menu, a demo order basket and a sample table reservation. English, Spanish and Hebrew, with prices in shekels.
My role Art direction, UX/UI and responsive web development
DESKTOP / 1440 × 900 SCROLL INSIDE TO EXPLORE
MOBILE / 390 × 844
A nail studio concept with treatment filters, a visual gallery and a sample appointment flow. English, Spanish and Hebrew, with prices in shekels.
My role Art direction, UX/UI and responsive web development
I conceptualise, design and build apps: from the first product idea and user journey to interfaces, working prototypes and development. The screens below come from the products themselves.


Training & progress


Requests & the community
Find the right shape for the idea, then make every detail work together.
THINK / DESIGN / BUILDCustom websites, landing pages and e-commerce. Strong art direction, clear journeys and responsive details that hold together.
WordPress · Shopify · Wix Studio · Custom buildsExplore this areaI conceptualise, design and build digital products, connecting product strategy, UX/UI, prototypes and development into one coherent experience.
Product thinking · UX/UI · App flows · MVPsExplore this areaLogos, typography, graphics and campaigns with a recognizable point of view. The pieces around the brand, connected.
Brand identity · Graphic design · Content · PrintExplore this areaPitch decks, sales materials and proposals that turn complex information into a story people can follow.
Pitch decks · Proposals · Sales presentationsExplore this areaForms, CRM, WhatsApp, booking and follow-up. Practical connections that help a business keep moving.
Automation · n8n · CRM · WhatsAppExplore this areaOne collection for each discipline. Explore the logos, branding, clothing, print, illustration and presentation work.


A visual identity for Israel’s 2026 rugby league champions. From the logo concept to kits and matchday communication.
GOOD COMPANY. SHARED STORIES.
A mix of identities I’ve designed and brands I’ve collaborated with.




















THE STUDIO IS ME. 06 / HELLO, I’M DANNIEL LEÓN.
My path runs through design, marketing, sales and building businesses. I’ve led sales and marketing teams in Mexico, worked across real estate and now build from Tel Aviv for people in different parts of the world.
You work directly with me: the person asking the questions, shaping the idea and bringing it to life.
My story and how I workA new website, an app idea, a stronger brand or something still taking shape. Tell me where you want to go.
WHATSAPP Let’s talk on WhatsApp EMAIL info@pescaoestudio.comINSTAGRAM @pescaostudio BASED IN TEL AVIV / WORKING WORLDWIDE